Broker Check
Justin Behm, RICP®

Justin Behm, RICP®

Financial Consultant & Managing Partner

As co-founder and managing partner of Lake Financial Group, Justin enjoys working with his clients, both individuals and business, to build custom strategies based on their specific goals and needs. He provides financial planning, wealth protection, wealth management, and estate strategies through a broad range of financial products and services. Justin has obtained his FINRA Securities Registrations Series 7 and 66 in addition to Life and Health Insurance licenses. He believes in continually educating himself to better serve clients. He has earned the RICP (Retirement Income Certified Professional) certification and leverages this advanced training to design the most efficient retirement income strategies for each client's situation. Justin always does what is right for his clients, taking great pride in earning their trust and helping them to achieve their goals.

Justin studied at St. Norbert College in DePere, WI, where he received a bachelor's degree in business administration with an emphasis in Finance and minor in Economics. He played baseball throughout his college career, twice earning academic all-conference honors as well as all-conference DH as a senior. He continued to play baseball for the Port Washington Lakers of the Land O’Lakes Baseball League. After graduation in 2003, Justin made his way back to his hometown, Port Washington, and started his career in financial services. In 2011, he joined forces with Brian at Equitable (fka AXA), where they have been growing Lake Financial Group since. Justin and his amazing wife Julia have three remarkable children (Estelle, Gwendolynn, and Donovan), who keep them very busy with Martial arts, various sports, and scouting activities. Justin enjoys spending time in the outdoors with his family and his Dog (Valor), camping, hunting (borderline too often if you ask Julia), playing ball with the kids, and barbecuing. If he is not in the office, he is probably outside.

CA License # 0J17165